ERO Health Communications
New York, New York
Founder & Director

Providing strategic counsel to and tactical implementation of projects for pharmaceutical, academic, and government organizations

  • Project lead on subject recruitment for $18m study in early alzheimer’s disease for Eisai Pharmaceuticals
  • Overseeing expansion of space at New York Langone Perlmutter Cancer Center, adjunct member of the senior leadership committee
  • Supporting clinical trial recruitment outreach efforts for multi-million dollar Department of Defense study in Gulf War Illness
  • Developed, implemented, and managed budget for $1.3 million database of key opinion leaders to educate physicians on newly approved medicines
  • Participated in strategic oversight of crisis management program for medicine for multiple sclerosis temporarily removed from the market by FDA
  • Oversaw team of six data managers at the National Cancer Institute (NCI) providing data management support for investigator-sponsored clinical trials

FCBVIO
New York, New York
Account Director
Client lead for multinational pharmaceutical company clinical trials focusing on rare diseases such as cytomegalovirus, Gaucher Disease, eosinophilic esophagitis, and short bowel syndrome. Managed over $3m in operating budgets.

Weill Cornell Medicine/NewYork-Presbyterian

New York, New York
Manager, Subject Recruitment and Communications 

Established and managed the Weill Cornell Medicine (WCM)/NewYork-Presbyterian (NYP) Joint Clinical Trial Office’s (JCTO) communications, subject recruitment and outreach initiatives, including vendor oversight. Initiated financial process to monetize clinical trial projects and create positive cash flow to departmental budgetary goals.

  • Project management lead for a new, innovative patient recruitment e-Consenting system
  • Provided strategic counsel on study recruitment efforts to clinical research investigators
  • Implemented and oversaw new subject compensation mechanism on clinical trials
  • Executed launch, and continued oversight of department website, including external promotion
  • Member All of Us WCM NIH precision medicine initiative subject recruitment taskforce
  • Produced and oversaw lymphoma division videos and podcasts utilized in clinical and subject recruitment outreach efforts
  • Managed 10-day development of leukemia disease awareness website for nationally recognized physician-faculty member in time for subject recruitment launch on
    Good Morning America (ongoing oversight and promotion)
  • Created and/or updated digital/online assets including Facebook, Twitter, and departmental websites and blogs to aid in public awareness efforts for diseases and clinical trials and recruitment activities

Senior Conflicts Specialist Consultant
Implemented risk-based strategies to advance the institution’s research mission while ensuring institutional compliance with applicable regulations and policies regarding conflicts of interests in clinical research

  • Lead communications, training, and support strategies in the conduct, management and reporting of research and financial conflicts of interest (fCOI) policies, concepts, and related procedures
  • Developed and oversaw the administration of the institutional Conflicts Advisory Panel (CAP)
  • Analyzed annual and study-based fCOI reports, developed management plans, and coordinated the reporting of managed conflicts to government agencies and other sponsors
  • As an appointed Board Member, reviewed and approved clinical trials (IRB) and participated in reviews of conflicts of interest among clinical research professionals.

LS Communications
Front Royal, Virginia
Consultant

Created and implemented communications strategies to support patient recruitment for clinical trials for multinational pharmaceutical companies.

PCPR
New York, New York
Senior Vice President

Developed, implemented, and managed strategic public relations campaigns for four global oncology products during Phase I through IV of product lifecycle.

Migwan
Basel, Switzerland
Board President/Treasurer/Communications Manager

Oversaw operating budget and managed administrative, financial, and facilities operations, marketing communications, monthly newsletter, and website creation.

Roche
Basel, Switzerland
International Communications Manager, Avastin

Developed and implemented global communications strategy, including vendor oversight and budget management of 4 million Swiss francs yearly for five oncology indications; product revenue over 5 billion CHF per year globally.

  • Developed internal / external content for two global media briefings in the first year, resulting in record number of journalists in attendance and media coverage for brand
  • Developed media strategy across oncology product portfolio; including training of internal and external brand spokespeople
  • Developed key consumer messages and participated in complete overhaul of franchise branding for use in all global and affiliate communications and marketing activities
  • Coordinated with corporate communications on media outreach, quarterly and annual reporting, and investor relations activities to update world-wide analysts

Edelman Public Relations
New York, New York
Senior Account Supervisor

Provided strategic counsel to multinational pharmaceutical company for marketing communications, supporting two U.S.-based programs in pediatric respiratory disease and adult enlarging prostate.

Fleishman-Hillard
New York, New York
Managing Supervisor

Supervised multi-million dollar global public relations healthcare accounts for multinational pharmaceutical companies, including pre/post-launch communication activities for new products. Awarded over $2.5 million in new & existing business.

  • Provided strategic counsel for publication planning, corporate and internal communications, and all facets of brand team/pharmaceutical and global corporate communications planning
  • Oversaw all aspects of press briefings for major world-wide journalists
  • Developed dynamic website for people with Crohn’s disease
  • Developed and implemented pro-bono program, Project E.R.A.S.E. (Eradicating Respiratory Asthma in Schools to help children Excel), for screening children with asthma in the New York City school system; fifty-one enrollments resulted in school absences falling from 128 to 57; hospitalizations declined from 26 to six; ER visits declined from 40 to 30 resulting in a savings of almost $135,000 for New York City; awarded PRWeek Campaign of the Year

MMG, Inc.
Rockville, Maryland
Senior Account Executive to Senior Account Director

Designed and implemented patient recruitment strategies, tactics, and educational awareness materials for patients to help clients recruit subjects for clinical trials. Developed strategies specific to disease areas, target audience demographics, and eligibility.  Awarded first President’s Award in Excellence.

  • Project start-up lead and deputy director for $2 million breast cancer study
  • Oversaw all aspects of community service events for $7 million project throughout the U.S. for pediatric diabetes medicine resulting in approval and standard of care for children with type 2 diabetes; set up school-based screenings for 1,000 children
  • Oversaw proposal development, budget management, and clinical trial site liaison services for multinational pharmaceutical companies including regulatory submissions with contract research organizations throughout U.S., Europe, and South Africa
  • Oversaw call center staffing needs for various projects; developed and implemented a method of patient follow-up and phone recruitment strategies for call center staff
  • Served as HIPAA compliance officer including development of SOPs and company-wide (staff of 175) training